Hey,
You bought a record. Maybe a shirt. Maybe you've been rocking with me for years and we've never actually talked.
I appreciate that more than you know.
I'm about to change how I communicate with this list.
I've been running Three Dollar Pistol Music for 16 years— signing artists, pressing vinyl, handling marketing, writing checks, making mistakes, figuring it out. All while still recording and releasing my own music.
Nobody really talks about what that actually looks like from the inside.
So I'm going to.
Starting soon, I'm going to send regular emails about:
— How I find and sign artists (and the ones I passed on)
— What's working and what's failing in indie rap marketing right now
— The honest numbers behind independent music in 2026
— And whatever else is happening behind the scenes at the label
No fluff. No guru stuff. Just the real version of running an independent rap label while still being an artist.
If that sounds useful, stay tuned. First real issue drops soon.
If it's not for you, no hard feelings — unsubscribe link is below.
Either way, thank you for rocking with Three Dollar Pistol Music.
— Zilla Rocca